UNIT partners, a San Francisco branding agency and graphic design firm, joins prominent local businesses like Recology and Hyatt Regency in a show of support for Mayor Ed Lee’s SF BizConnect ‘buy local’ initiative.
SF Biz Connect is a campaign sponsored by the Mayor’s Office and the Chamber of Commerce to encourage businesses, especially larger ones, to buy local. The initiative gives local businesses a forum to showcase their wares for larger business buyers, who might not otherwise have known what opportunities are available to support the local economy.
The Mayor’s Office provides a look at what that means for San Francisco’s fiscal health. According to their figures, just a one percent increase in spending at restaurants and neighborhood corridors would keep another $100 million in the local economy.
Many companies have signed the initiative’s online pledge to consider local businesses when making buying decisions. UNIT has taken this a step further by offering a 5% discount to local companies including restaurants, retailers, consumer packaging, and other businesses looking to establish or grow their brands.